küchenwohntrends 2018: fulminantly staged worlds of experience for living and cooking
Premium trade fair with strong exhibitors and brands in an extraordinary industrial building ambience
The küchenwohntrends refreshes the furnishing and furnishing sector: In 2018, exhibitors and visitors will meet for the first time in the fascinating ambience of the former railway repair facility in Munich's Schwabing-Freimann district. The focus of the most important event in Germany is the modern, high-quality furnishing, which considers living, working, communicating, eating and cooking as a unit.
The eighth edition of the two-year premium fair küchenwohntrends takes place in impressive Munich locations: Zenith Hall, Coal Bunkers and Kesselhaus are restored buildings of industrial architecture, which will be staged next spring in comparison to all previous events.
Residential consumers: prepared for further growth
Once again, the premium trade fair opens on both trade fairs for high-caliber trade visitors, this time from all over Germany as well as from different neighboring countries. The küchenwohntrends expects above all interested partners from the high-end specialist trade as well as projectors, objects or real estate developers.
Exclusively on the fair Sunday, selected, residential consumers with high purchasing power are welcome. Especially this target group will grow significantly in the coming year. The bold start of 2016 to invest in this visit segment had paid off in many ways.
Companies and brands: the "Who's Who" presents in Munich
Visitors will be presented with important companies and valuable brands, which have often been loyal to the trade fair since the start of 2008. The segment "table, chair, bench", interior design and flooring, lighting and lifestyle, as well as IT, associations and institutions are the main characteristics of today's product groups such as home furniture, kitchens, sinks, fittings and accessories, electrical household appliances, upholstery and bedroom furniture of the premium event.
The küchenwohntrends is also enriched by interesting first-time exhibitors, who want to profit from the increased covetousness - now far beyond German national borders. A high media attention from the press through blogs to television is considered safe.
Innovative and design platform "living space": bigger, more stylish, more intelligent
The küchenwohntrends in 2018 will take a whole new dimension. A perfectly staged mix of exciting presentations, ambitious podium events, unforgettable show acts and the innovative, now significantly enlarged special "habitat" space, which will exert magnetic attraction.
This special format awaits all exhibitors at an outstanding point, in the coal bunkers. The historic building fabric, now a light-flooded stone-metal-glass building, is ideally suited for the realization of open living room productions. And an independent, renowned architect team creates coherent solutions. A stand construction for interested companies is unnecessary - they place their ideas and products without effort in this impressive, varied flair.
Quality before quantity: the kitchen utensils remain exclusive industry magnet
The overwhelming interest in this new exhibition format since the previous event has resulted in the "living space" 2018 growing. However, space growth is not the focus of the trade fair as a whole: the new measuring location has a total area of 7,000 m² and sets clear boundaries.
With this, küchenwohntrends deliberately identifies itself as a home for important brands, innovations, products and stagings - for special trade visitors from the industry and special residential consumers. And Munich is undisputed with its very high purchasing power, excellent infrastructure and its changing cityscape a very special location for the wonderful premium event küchenwohntrends.
Downloads to the press conference küchenwohntrends 2018
Under Downloads to the press conference you will find the press documentation as a Word document, architectural images, logos and current team pictures.